Post thumbnail of How Do Search Engines Find Your Video?
5 November 2009
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How Do Search Engines Find Your Video?

Lets cut right to the chase – there is no silver bullet when it comes to ranking high on the search engines. I have worked with a ton of people over the years to enhance keyword ranking and this is what I recommend for anyone trying to get traffic …

Post thumbnail of Sunday Night Football over the Internet
29 October 2009
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Sunday Night Football over the Internet

Make no mistake. The Internet and video go together like peanut butter and chocolate. The question is, how will web video generate revenue? Pay per view, sponsored programming, traditional video ads, and product placement are among the ideas that are being tested. If Sunday Night Football …

Post thumbnail of Eyeballs and the Coxial Money Funnel
24 October 2009
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Eyeballs and the Coxial Money Funnel

First there was free TV over the airwaves.  Advertisers were thrilled to get in front of millions of eyeballs at one time, especially with the emotional, engaging video.
Then there was cable TV that we had to pay for, though we did get HBO with no commercials.  The rest of the …

Post thumbnail of Pre-roll Video Ads – Do Viewers Wait For the Content?
21 October 2009
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Pre-roll Video Ads – Do Viewers Wait For the Content?

If you’ve ever clicked to a video clip on CNN, Fox, or MSNBC you have probably seen a pre-roll ad.   Did you watch the ad, and wait to see the clip you wanted to see?   According to BeetTV.com, you probably did.   And that may be the result …

Post thumbnail of YouTube:  Over 1 Billion Served! (every day!)
12 October 2009
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YouTube: Over 1 Billion Served! (every day!)

Way back when you could pass a McDonalds and see the count on the sign out front that showed how many millions of burgers they had served. Eventually this count was replaced by “Millions and Millions Served” which I believe is now “Billions and Billions Served.”
So here comes YouTube with …

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